Standard Segments: Annual Occasions
- 24 Oct 2023
- 1 Minute to read
Standard Segments: Annual Occasions
- Updated on 24 Oct 2023
- 1 Minute to read
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Annual Occasions target the users based on annual events, such as birthdays, anniversaries, or other occasions which happen on the same day each year. You can segment users without filtering the year so you can make it annually, or you can filter the exact year based on your needs.
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The requirement to use annual occasions segment is that there should be at least 1 user which has birthday attribute filled in the right format.
You choose the Date Attribute among the default and custom attributes.
The available operators are;
- is exactly
- is on
- is in the
- in between
- is empty
- is not empty
The time range options are;
When you choose ago or later options, you enter a value in day(s), week(s) or month(s).
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