Use Cases for Conversion App Push

You can use the Conversion App Push in various use cases. Some are as follows:

	You can create a category abandonment campaign to bring users further down the funnel for product discovery. You can send a conversion app push to the users who viewed a category page but not a product page after 1 day, and bring them back to the category they abandoned. Such campaigns can help reduce browse abandonment, and increase engagement.
	You can create a product abandonment campaign. You can send a conversion app push to the users who have shown interest in specific products but did not add them to cart. Such campaigns can dynamically remind users of the products they viewed, bring them back to the purchase funnel, and nudge them to check out.

Besides, you can:

• Send wishlist abandonment app pushes to users who added products to their wishlist but not to cart to increase engagement and conversion rate
• Send register abandonment app pushes to users who did not complete the registration process to increase completion rates and engagement
• Send search abandonment app pushes to users who searched for a product but did not add to cart to increase engagement and conversion rate
• Engage users with promotions, offers, announcements, and retention
• Give tips and tricks to users that are new to the app and help them in the onboarding process
• Reactivate dormant users
• Provide initiative for Non-Buyer Frequent users
• Retain users who are about to churn
• Reengage users who are already churned