SMS Subscriber Analytics
  • 26 Dec 2023
  • 1 Minute to read

    SMS Subscriber Analytics


      Article Summary

      SMS Subscriber Analytics allow you to see details about your subscribers. You can track the number of them to see the growth so that you can create more effective campaigns to gain more users to grow your subscriber base.

      To reach the dashboard, navigate to Reports > SMS Analytics > SMS Subscriber Analytics.

      By selecting a time range using the date picker on the top right corner of the page, you can filter the performance metrics.

      When you click the Export button, you will get the results attached in your inbox.

      Subscriber Insights

      Narrowing down your results, you can see the following metrics:

      • Subscribers: The total number of your SMS message recipients in the selected period of time.
      • Subscribers Growth: The percentage of increase (or decrease) in your Subscribers in the selected period of time.
      • Unsubscribers: The number of recipients who unsubscribed for your SMS messages in the selected period of time.
      • Unsubscribers Growth: The percentage of increase (or decrease) in your Unsubscribers in the selected period of time.

      The charts section displays net growth details both of your subscribers and unsubscribers on a line chart based on your time range selection.



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