- 26 Apr 2023
- 1 Minute to read
SMS
- Updated on 26 Apr 2023
- 1 Minute to read
SMS, short for ‘Short Messaging Service’, is the service used to send text messages to users. Since it utilizes their personal phone number to reach them, SMS offers a more direct way to reach users than most other messaging channels. Thanks to SMS, you can contact your users, wherever they are in the world, at any given time even when they are offline.
The main purpose of the SMS channel is to reach your customer base with transactional and promotional message contents. For promotional content, we aim to provide you Click-Through Rate (CTR) and Conversion Rate (CR) with highly engaging campaigns like Cart Reminder and personalized messaging with dynamic content. For Transactional messaging, we aim to deliver your message in a timely manner.