Sending Amplitude Cohorts to Insider

This integration helps you sync the cohorts that you create on Amplitude to Insider, and deliver personalized experiences and messages to your targeted users.

The cohorts that you sync to Insider will be stored as attributes on Insider. To do this integration, complete the following steps:

• Sync Amplitude cohorts to Insider
• Use Amplitude cohorts in your Insider segments

Syncing Amplitude Cohorts to Insider

This video shows the steps that you should complete on Amplitude to sync your cohorts to Insider.

Using Amplitude Cohorts on Insider

Once you sync your cohorts to Insider, you can use them to segment your users.
1. Create a campaign where you can use the Standard Segments.
2. Select Attributes as your segment.
3. Select the Amplitude Cohort attribute that is displayed in the segment dropdown, and the respective value.

Once you launch your campaign, it will target the users in your Amplitude cohort.