Sending Adjust Attribution and In-App Data to Insider
- 06 Feb 2024
- 2 Minutes to read
Sending Adjust Attribution and In-App Data to Insider
- Updated on 06 Feb 2024
- 2 Minutes to read
Article Summary
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With this integration, you can send your attribution and in-app event data on Adjust to Insider through automated callbacks.
Basic setup enables you to turn on Adjust's integration and send callbacks to Insider. You can also follow the advanced setup instructions to customize what information you want Insider to receive from Adjust.
Following this guide, you will find details about the topics below:
Basic Setup
To turn on Adjust’s integration with Insider, follow these steps:
- Find your app and select your app options caret (^).
- Select Partner Setup > ADD PARTNERS.
- Select the add (+) icon next to Insider.
- Enter your Insider partner name (your panel name).
- See the advanced setup to customize your callbacks (optional).
- Select Save to save your changes.
With this setup completed, Insider can receive callbacks for the following activities: install and event.
Advanced Setup
Choose which data Insider receives from Adjust by customizing your setup.
Forward custom data
Partner parameters (available in Adjust SDK version 4.0+) let Adjust collect custom data points from your app and send them to Insider. To forward the partner parameters to Insider, follow these steps:
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Before adding new partner parameters to the Adjust SDK, make sure no pre-existing partner parameters already fit your requirements.
- Set up partner parameters within the Adjust SDK (instructions for iOS and Android).
- In the Adjust dashboard, find your app and select your app options caret (^).
- Select Partner Setup > Insider.
- Turn on Parameter Forwarding.
- Select Partner Parameter Mapping.
- In the FROM APP field, enter the name of your Adjust parameter (as written into the Adjust SDK). In the TO PARTNER field, enter your corresponding Insider name.
- Select Save to save your changes.
With this setup completed, Insider can receive custom event details for each of your linked events.
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If you set up partner parameters within the Adjust SDK without turning on Partner Parameter Mapping, Adjust forwards the parameters as named in the Adjust SDK.
List of all parameters forwarded to Insider
Insider requires Adjust to send the following parameters (data points) with your callbacks:
| Placeholder | Information |
|---|---|
| {android_id} | Android ID (Android only) |
| {idfa||gps_adid} | IDFA, or GPS ADID if IDFA is empty |
| {idfv} | Uppercase iOS ID for vendors |
| {adgroup_name} | Adgroup name, as taken from the tracker |
| {campaign_name} | Campaign name, as taken from the tracker |
| {installed_at} | Install (i.e., first app open) timestamp |
| {network_name} | Network name, as taken from the tracker |
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Once you complete the integration, make sure that the event(s) and attribute(s) you send from Adjust to Insider are also visible on the segmentation step in your Insider segments/campaigns. If you cannot see them, make sure to have followed the integration steps listed above precisely.
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