How to use Executive Summary Dashboard & Campaign Analytics

29 Dec 2023
1 Minute to read

How to use Executive Summary Dashboard & Campaign Analytics

Updated on 29 Dec 2023
1 Minute to read

Article Summary

Share feedback

Thanks for sharing your feedback!

This guide acts as a complete outline and walks you through the steps that you should go through to use and interpret Insider's Executive Summary Dashboard and Campaign Analytics

Overview

1.1

Introduction to Executive Summary Dashboard

1.2

First Look at Executive Summary Dashboard

1.3

Introduction to Campaign Analytics

Learn Basics

2.1

Fundamentals of A/B Testing

2.2

Bayesian vs. Frequentist in A/B Testing

2.3

Probability to Win

2.4

Metric Definitions

Learn Dashboard Details

3.1

Key Metrics for A/B Test Personalizations

3.2

Mobile App Metrics

3.3

Performance of A/B Test and 100% Personalizations

3.4

3.5

3.6

3.7

Read The Analytics

4.1

Filter Your Results

4.2

Select Goals

4.3

Export Your Results

Understand The Results

5.1

Attribution Methods Across Inone

Was this article helpful?

What's Next

First look at Executive Summary Dashboard

Table of contents

Overview
Learn Basics
Learn Dashboard Details
Read The Analytics
Understand The Results