Google Ads

Google Ads is an online advertising solution that is used to promote products or services on Google Search, YouTube, and other sites across the web.

Google Ads allows you to show your ads to the people who are likely to be interested in your products and services. With Google Ads and Insider's AI-powered segmentation engine together, you can increase ROAS is with high-converting, super-targeted ads.

Leverage Predictive Segments in your ad campaigns

You can fuel your ad campaigns with ready-to-use micro segments that predict users' future intent and affinities by analyzing their past behavior and other data points.

Send segments to Google Ads

You can re-engage with your users by sending segments to Google ads. For example, you can target your uninstallers and encourage them to come back. 

Add users to your ad audiences within your cross channel journeys

You can add all users who arrive at a particular point within your cross channel journey to the Google Ads Audience of your choice. 

Remove users from your ad audiences within your cross channel journeys

You can remove all users who arrive at a particular point within your cross channel journey from the Google Ads Audience of your choice and make sure you only spend precious ad resources where they will provide value.

Get started with Google Remarketing Integration now.