- 02 Jan 2024
- 1 Minute to read
Facebook Ads
- Updated on 02 Jan 2024
- 1 Minute to read
Facebook Ads allows businesses to create and run campaigns on Facebook, using self-serve tools, and track their performance with easy-to-read reports.
Facebook Ads offers your business different ad types and placements to reach your audience with the right content. With Facebook Ads and Insider together, you unlock the chance to create high-converting, hyper-personalized ads that help you spend your sources in the most effective way possible.
Leverage Predictive Segments in your ad campaigns
You can fuel your ad campaigns with ready-to-use micro segments that predict users' future intent and affinities by analyzing their past behavior and other data points.
Send segments to Facebook
You can re-engage with your users by sending segments to Facebook. For example, target those cart abandoners and entice them to complete their purchase.
Add users to your ads audiences within your cross channel journeys
You can add all users who arrive at a particular point within your cross channel journey to the Facebook Audience of your choice.
Remove users from your ad audiences within your cross channel journeys
You can remove all users who arrive at a particular point within your cross channel journey from the Facebook Audience of your choice and make sure you only spend precious ad resources where they will provide value.
Get started with Facebook Remarketing Integration now.