Exporting Overall Email Analytics

Overall Analytics is the ideal report if you have recently noticed issues with your email sending activities and you want to track your deliverability closely. If you have concerns about your deliverability, you can check the overall analytics on a daily or weekly basis. If your engagement and deliverability performance is on track, checking overall analytics on a monthly basis should be adequate. 

The email campaigns sent through Architect journeys are not included in Email Analytics. You can get insights about your journey emails via Architect Email Channel Analytics.

You can export your Overall Email Analytics from all email activities associated with your account through Message > Email > Analytics.

• Select a date interval from the date picker.
• Click Reports button to select Overall Analytics.

Once you click the Overall Analytics button, you will be prompted with a message that gives information on how to receive the report.

This report contains the following metrics:

The report you export also provides ISP & ISP Subdomain breakdown along with the following metrics: Delivered, open rate, total opens, unique opens, click-through rate, total clicks, unique clicks, bounces, and blocks.

Read more on Email Metrics here.