Cart Reminder App Push
- 04 Apr 2024
- 4 Minutes to read
Cart Reminder App Push
- Updated on 04 Apr 2024
- 4 Minutes to read
Article Summary
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Requirements
To start using the cart reminder push, you need to complete the following requirements.
- Integrate the SDK version 7.1 at least on both platforms
- Integrate Carousel/Slider Push Notifications for iOS
- Integrate Insider’s Revenue Tracking Method
- Integrate Insider's Cart Reminder Method
- Use the dedicated methods to pass item name, item ID, item price, price currency, and item image to Insider with the 7.1 SDK and above
Use Cases
To get a better understanding of how and when to use the cart reminder app push, refer to Use Cases for Cart Reminder App Push.
Abandoned carts have been a lasting problem for all e-commerce businesses. A cart reminder push helps you tackle this issue.
A cart reminder push is very similar to a conversion push. Provided that the integration is completed, a push is triggered when a user adds item(s) to their cart and ends the session. Depending on the number of items in the cart, the user will receive a rich push or carousel push with the image, name, and price of the item(s).
- If the number of items in the cart is 1 or 2, users will receive a standard rich notification that looks like a slider notification without the arrows to navigate. It will include the last item added to the cart.
- If the number of items in the cart is 3 or more, users will receive a carousel notification that looks like a slider notification with all items. It is limited with maximum 6 items. If there are more than 6 items in the cart, it will show the last 6 added items.
You should complete the following steps to launch a campaign with the cart reminder push:
- Create a campaign
- Test your campaign
- Choose a target segment
- Edit campaign options
- Review and launch
1. Create a campaign
You can watch the following video, or follow steps listed below the video.
1. Navigate to Experience > Message > App Push.
2. Click the Create button to start creating your campaign.
3. Select the Cart Reminder push and click the Create button.
4. To edit the push content, enter your title and message.
With the +Add Attribute button right below the input areas, you can use the custom user attributes to personalize your message content for each user. You can insert the selected attribute where your typing cursor is.
Your title goes here
Attributes also need a fallback value in case if some users in the segment do not have a value for the respective attribute. For example, a user may not be logged in in the app, and the name attribute for that user may not be available at that time.
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Click the emoji button against the Title and Message input areas to add emojis..png)
If you want to be inspired or need assistance when creating your message content, you can always use the Generate Text option.
To use an AI-generated text:
1. Click the Generate Text button to see the side modal.
2. Enter a prompt you want to generate the text about.
3. The language option will be the default selected language of your panel.
4. Select your industry and use case to define the context for the text to be generated.
5. Click the Generate Copy button.
If you want to include emojis in your copy, you can check the "Include Emojis" box.
Your title goes here
This option indicates that the AI can generate copies with emojis. However, not all options might include emojis.
(1).png)
The modal displays 5 suggestions. To see more, you can click the Generate More Suggestions button.
To use any suggestion, you can select it and click the Apply button, or copy it via the Copy button against the suggestion you want to use.
Once you click the Apply button, the copy will be added to the respective field.
5. To add a deep link to your message, select one of the deep link types to enter your key and value. Read more on deep links.
Your title goes here
You can also use attributes as the deep link value. This means that the deep link value will change for all users who have that value and each user will be redirected to a personalized page (e.g. last visited product).
6. The expanded notification displays the abandoned items as a rich push or slider push depending on the number of the items.
Each item comes with their image, name and price information.
2. Test Your Campaign
Once you prepare your push notification, you can test it. Refer to Testing an app push to see how to test your campaign.(7).png)
3. Choose a Target Segment
To select the group of users to send your push notification to, refer to Chose a target segment to see the steps that you should complete..png)
4. Edit Campaign Options
To configure the details of your push notification (e.g. delivery time, campaign goals, etc.), refer to Edit campaign options.
In addition to the campaign options that are available for the other push types, a cart reminder push requires a cart reminder trigger.
The trigger events are selected by default. You can set when to send the push notification after users add an item to their cart but do not purchase it.
Your title goes here
The events that you pass via Upsert User Data API are not listed in the event list.
Make sure to configure re-eligibility duration, campaign duration, and quiet hours for your campaign.
5. Review and Launch
To confirm the details of your campaign, refer to Review and Launch.(1)(7).png)
6. See Results
Go to the Results page to view the analytics of your campaign.%20(1)(6).png)
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