Architect Channel: InApp Analytics
  • 26 Dec 2023
  • 1 Minute to read

    Architect Channel: InApp Analytics


      Article Summary

      You can evaluate each In-App (element) that you add to your journey flow while it is up and running.

      You can see Impressions, Clicks, Click-through Rate, Conversions, Conversion Rate, Revenue metrics, and also their trends.

      Live Stats

      After you launch your journey, you can see Arrived, Reachable, Wait for Action, Proceeded (Time Out) or Dropped (Time Out) figures on the In-App element on the canvas.

      • Arrived displays the number of users who have arrived at the In-App element.
      • Reachable displays the number of reachable users on In-App.
      • Dropped displays the number of unreachable users on In-App.
      • Impressions displays the number of users who saw the In-App campaign.
      • Wait for Action displays the number of users who are on hold to see the campaign in the specified duration.
      • Proceeded (Time Out) displays the number of users who are proceeded to the next step without seeing the campaign within the specified time duration.
      • Dropped (Time Out) displays the number of users who are dropped from the journey without seeing the campaign within the specified time duration.
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      Proceeded (Time Out) and Dropped (Time Out) cannot be shown at the same time. It shows the metric you selected inside the In-App element.


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