Dynamic Content in Journeys

You can customize your messages in your channels with various dynamic content elements, and individualize your omnichannel journeys. For example, you can include the last visited product of a user, send replenishment journeys with their last purchased item, offer recommended products in the web push channel in your journeys, or send a reminder message with the information of a product that is back in stock.

Follow the topics below to get a better understanding of how you can use dynamic content in journeys: