App Push Integration for Journeys
- 26 Feb 2024
- 2 Minutes to read
App Push Integration for Journeys
- Updated on 26 Feb 2024
- 2 Minutes to read
Article Summary
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Before starting the integration, you can read about App Push in Architect.
Architect uses the same structure as Standard Single App Push — the basic form of push notifications that enables you to create ad-hoc campaigns.
To use the app push channel in your journeys:
- You need to complete Insider's SDK integration. Select your platform to start with the integration.
- Insider team will add your app push API key to your account.
- If you want to run cross-platform journeys including your web platform, you need to integrate the Insider Object along with the Insider Tag on your website. With the Insider Object, you need to share the Gdpr Optin, Email, and/or Phone Number data depending on the identifier you want to use on both your application and website. This integration is required to unify and target users across platforms.
If your company obtains your users' consent in compliance with the local regulations, make sure to pass the GDPR opt-in field to Insider. If you want to stop collecting and processing the data of an identified user, GDPR opt-in field should have the false value. Insider cannot be held liable if these obligations are not fulfilled and reserves the right to seek compensation from your company.
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If you want to send messages through email and SMS channels, you also need to complete the email integration and SMS integration respectively.
Capabilities & Integrations
See the table below for the capabilities that would require additional integrations:
| Requirement | Basic App Push | Dynamic custom content | Cross-Channel (App & Web) | Omni-Channel Segmentation (App & Web & CRM) | Unification |
|---|---|---|---|---|---|
| Mobile App SDK | Yes | Yes | Yes | Yes | Yes |
| Insider Tag | No | No | Yes | Yes | Yes |
| Insider Object | No | Yes | Yes | Yes | Yes |
| Upsert User Data API | No | Conditional | No | Yes | Conditional |
| Note: Conditional status is attributed as an alternative data ingestion method according to your needs and applications. | |||||
Frequently Asked Questions
Q: What type of an integration should I complete to use any web-sourced data in the app push notifications?
A: To use dynamic content in cross-platform personalizations, you should send the corresponding data from your website to Insider via the Insider Object. This means that to use any web-sourced data in your app push notifications, you should complete the Insider Object.
Q: What type of app push notifications can I use in my journeys?
A: Only Standard Single App Push is available in journeys.
Q: What type of dynamic content can I use in the message?
A: You can use default and custom attributes and event parameters, coupon codes, and recommendations.
Q: Can I use the last browsed/purchased/abandoned item in the content of an app push notification?
A: Yes, Insider team should enable this feature for your account.
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