Edit campaign options for app templates
- 28 Nov 2023
- 3 Minutes to read
Edit campaign options for app templates
- Updated on 28 Nov 2023
- 3 Minutes to read
Article Summary
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Campaign Options allow you configure when to display your campaign to the eligible users.
You can reach the campaign options on the Edit campaign options step in the campaign creation flow.
Display In-App
You can display your app templates two ways:
- When Session Starts: Display your campaign when the app is launched and Insider SDK is initialized.
- On Event Trigger: Display your campaign when the event that you select is triggered. You can also set the number of event triggers to wait for to display your campaign.
Activation Status
You can send your campaigns now, or send them as recurring campaigns. While Send Now sends your campaign to the users at that time, you can use the Send Recurring option to send your campaigns at specific days and times. With the recurring option, you do not need to manually deactivate and activate your campaigns at desired times.
Once you select the Send Recurring option, you can select your campaign recurrence as daily, weekly or monthly.
You can leverage the Send Recurring option in various use cases. Some are as follows:
- Hourly Template Store Campaigns: You can create a Wheel of Fortune campaign that will be active on sale hours between 18:00 and 20:00 every day.
- Daily Template Store Campaigns: You can create a Black Friday In-App campaign that is to be displayed only on Fridays throughout the month.
- Weekly Template Store Campaigns: You can create a Scratch Coupon campaign that should be displayed on the 2nd week of the months during summer.
Campaign Duration
Once a specific date and a time are selected for the campaign to start and end, the campaign will be live within that period. If no date range is selected, it will be live until it is deactivated.
Campaign Tags
You can add tags to your campaigns.
Display Options
Display options help you configure the delay duration, recurring display rule, priority, and frequency capping to show your in-app,
- Once per Session: Displays the InApp once in a session.
- Once per Event: Displays the InApp each time the event is triggered.
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The events that you pass via Upsert User Data API are not listed in the list.
- Display Delay: Delays the trigger of the InApp after the display condition is met (up to 60 seconds).
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We highly recommend setting the delay of the campaign to about 5 seconds to prevent the splash screen experience in your application.
- Priority: Allows you to prioritize InApp campaigns that have the same trigger settings (the lower the number, the higher the priority).
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If you have one more than one campaign at the same time, potentially the same user can trigger more than one campaign rule. To be able to prioritize the campaign, you need to set it accordingly. 1 is the top priority.
Re-Eligibility Duration
Limits the number of times a user can see an InApp in a certain period of time.
For example, if you set the frequency capping duration of a campaign to 14 days, the same user will not be displayed the same campaign within this 14-day period even if they meet the campaign conditions. This setting is on campaign level and does not affect your other campaigns.
Campaign Goals
Campaign Goals are based on the events that are tagged during the integration. Selected goals can help you measure the success of your campaign.
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You can select the SDK integrated events and parameters.
You can also add parameter goals to your selected goals. For example, you can select the Confirmation Page View event and add Name parameter to keep track of the purchases of the selected parameter.
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The events that you pass via Upsert User Data API cannot be reported as campaign goals.
InApp Prioritization
Inapp Prioritization helps you override global frequency settings. For further on configuration, refer to Global Frequency Setting.
Webhook Callback
If you have coupon codes in your campaigns, you can also send the coupon data via webhook to yourself. Refer to Coupon Data on Mobile App for further information.
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