Integrating Insider Object via Google Tag Manager (GTM)

You can integrate Insider Object on your website with ease via Google Tag Manager (GTM) following the steps below.

Creating a Custom HTML Tag for Insider Object

• From the Tag section of Google Tag Manager (GTM), you can create custom HTML tags for all the objects required for any integration type you're implementing, then fire them form All Pages.
• The Insider object must be added in within the <script></script> tag.
• To fill in all properties, create a variable for each and assign those variables between double curly brackets — { } — as shown below.

Creating Variables to be Assigned in Insider Object

Create variable(s) from Variables section. 

• In Custom JavaScript section, please add a function to get the necessary information from the page and return that. For instance, you can write the function below if the product name is the page title.
• You need to create variables for each value that will be added in Insider Object.